Carin A. Smith, DVM
Client satisfaction is whatever your clients say it is. Client Satisfaction Pays puts you in your clients' shoes and teaches you how to find out what they really want—improving communication and building client loyalty. You’ll learn why client satisfaction is important, how to put the client first, specific ways to achieve client-friendly appointments, and how to get the whole team on board.
A lot has changed since the first edition of Client Satisfaction Pays was published. Today more and more veterinarians are empowering their teams so doctors can focus on being doctors, and this second edition speaks to every member of the practice team involved in supervising client service. There have also been new studies in the health care and specifically the veterinary industry that affect client satisfaction principles. Technology has permeated every aspect of our lives—and the lives of our clients, and as a result, technology is mentioned throughout this edition.
This edition also includes a CD-ROM with modifiable forms and team meeting guides so you and your team can begin offering top-notch service today.
Client satisfaction solidifies loyalty and compliance, attracts new clients and improves practice productivity and efficiency—and what hospital can’t benefit from that?
Softcover, with CD-ROM, AAHA Press
PREFACE
INTRODUCTION TO THE SECOND EDITION
PART ONE: YOUR CLIENT COMES FIRST
Chapter 1: Client Satisfaction
Chapter 2: Take a Walk in Your Client’s Shoes
Chapter 3: Client Expectations
Chapter 4: What Clients Want to Know
PART TWO: LET’S GET SPECIFIC: SERVICE IMPROVEMENT FOR CLIENT RETENTION
Chapter 5: “Veterinary Clinic, Please Hold . . .”
Chapter 6: The Waiting Room Dilemma
Chapter 7: A Partnership with Clients
Chapter 8: Client Retention Strategies
Chapter 9: Service Recovery for Loyal Clients
PART THREE: CLIENT SATISFACTION: A CONSISTENT TEAM EFFORT
Chapter 10: A Shared Vision
Chapter 11: Standards: Minimum Requirements for Maximum Service
Chapter 12: Team Satisfaction of Teamwork
Chapter 13: Empowerment
Chapter 14: Continuing Education—For the Whole Team
Chapter 15: Get Others on Board
Chapter 16: Quality is a Moving Target
INDEX